Job Description

Title: Search Engine Marketing Specialist Location: Southeastern Region, USA Employment Type: Full-Time/Perm Description:

• We are seeking a skilled and results-oriented Search Engine Marketing Specialist to manage and optimize digital marketing efforts.
• This role includes website maintenance, search engine optimization (SEO), and performance marketing analysis to improve online visibility and user engagement.
• The ideal candidate will leverage data-driven insights and collaborate with teams to achieve measurable improvements in ROI and online presence.

Key Responsibilities:

• Oversee website maintenance and optimization to ensure excellent user experiences and industry standards.
• Develop and implement comprehensive SEO strategies, including on-page, off-page, and technical improvements.
• Monitor and improve key SEO performance indicators, such as click rates and bounce rates, to maximize ROI.
• Create user-friendly dashboards using tools like data visualization software to track performance and present insights.
• Analyze marketing campaigns across multiple channels, including paid social media, SEM, and digital display, for optimization.
• Collaborate with internal teams and external partners to align marketing goals and test innovative strategies.
• Conduct competitor analysis and recommend actionable improvements to enhance marketing outcomes.
• Implement A/B testing and continuous monitoring to optimize campaigns and website performance.
• Generate and transform data using SQL queries for in-depth analysis.
• Present performance metrics and strategic recommendations to leadership.

Required Skills:

• Bachelor's degree in Marketing, Business, Computer Science, or a related field.
• At least five years of experience in website optimization, SEO, and performance marketing.
• Proven expertise in SEO best practices and campaign performance improvements.
• Strong analytical skills with a focus on data-driven decision-making.
• Proficiency with tools such as analytics platforms and data visualization software.
• Effective problem-solving skills and the ability to adapt to changing priorities.
• Excellent written, verbal, and interpersonal communication skills.

Desired Skills:

• Knowledge of web technologies like HTML, CSS, and JavaScript.
• Experience with A/B testing methodologies and tools.
• Familiarity with marketing analytics tools to measure campaign success.

Compensation: Pay Range: $66500K-$95000K Benefits: A comprehensive benefits package is offered. Reach out to your Mitchell Martin Recruiter Meredith Jimerson, meredith.jimerson@itmmi.com to find out more. EEO Statement: Learn more about our EEO policy here: #LI-MJ1 Mitchell Martin

Job Tags

Permanent employment, Full time,

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