Job Description

Job Description

Job Description

We are seeking a hands-on Marketing Manager with experience in fashion, apparel, or manufacturing to lead brand strategy, digital marketing, and retail support initiatives. This role combines creativity, analytics, and leadership, with a focus on delivering measurable results and elevating brand presence in the luxury bridal market .

Marketing Manager (Fashion & Apparel) Benefits

• Salary up to $120,000 plus annual performance bonus
• Full benefits package including medical, dental, vision, and 401(k)
• Comp days for required weekend travel (approx. 30 days/year)
• Creative, collaborative in a creative, fast-paced fashion environment with direct brand impact

Marketing Manager (Fashion & Apparel) Qualifications

• 4–10 years of hands-on fashion/apparel or manufacturing marketing experience
• Proven digital and growth marketing expertise (social media platforms, SEO, email campaigns, website optimization, content)
• Experience with trade shows, photo shoots, and event marketing
• A strong creative eye, data-driven mindset, and ability to track ROI and oversee campaign budgets
• A sample portfolio must be provided by all candidates
• Leadership experience managing small teams and agency partners who create local marketing initiatives and provided resources for in-store sales success
• Outgoing, adaptable, and client-facing personality
• Must be in-office 4 days/week and open to domestic/international travel

Marketing Manager (Fashion & Apparel) Responsibilities

• Lead brand and digital marketing strategy across B2B and B2C channels
• Manage trade shows, photoshoots, PR campaigns, and digital activations
• Oversee social media platforms, website optimization, SEO, and email marketing
• Track budgets, KPIs, and ROI with a results-driven approach
• Support retailers with localized marketing and training initiatives
• Represent the brand at trade shows, industry events, and retailer meetings with professionalism and enthusiasm
• Lead and grow a small creative team, fostering collaboration and innovation

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