Job Description

Creative Director V

ABOUT THIS FEATURED OPPORTUNITY

We are seeking an exceptional advertising Creative Director with art direction expertise to drive the development of innovative, concept-driven performance campaigns that engage Meta's small and mid-size business audiences across multiple digital platforms. As a creative leader, you will be responsible for guiding external creative agencies and crossfunctional teams to deliver high-impact, strategic work that drives revenue for the business.

THE OPPORTUNITY FOR YOU

• Develop and lead creative concepts for ongoing marketing campaigns, ensuring alignment with business objectives and brand strategy.
• Ideate, develop, and refine campaign ideas.
• Leverage historical campaign performance and trends to inform future creative decisions.
• Work with AI and GenAI tools for creative ideation and production.
• Provide constructive guidance to external agencies and crossfunctional teams to ensure high-quality creative output across on and offplatform deliverables such as digital ads, websites, and sales enablement materials.
• Lead regular creative reviews and presentations to internal stakeholders, including senior leadership.
• Set the creative inputs across creative testing plans to optimize creative.
• Foster strong relationships with crossfunctional teams and partners to ensure seamless collaboration and effective communication.
• Design and develop visual concepts, including typography, color palette, and imagery, to support campaign messaging and branding.
• Create design assets, such as graphics, icons, and illustrations, to enhance campaign visuals.
• Stay uptodate with industry trends, emerging technologies, and best practices in advertising and marketing, and implement relevant insights.

KEY SUCCESS FACTORS

• 5+ years of experience as a Creative Director in advertising or marketing, or lead in a creative/design related occupation.
• Bachelors degree in Digital Design, Visual Design, Advertising Art Direction, or equivalent.
• Experience with AI and generative AI tools used for creative ideation and production.
• Portfolio showcasing the ability to develop innovative, conceptdriven campaigns that drive results, mastery of art direction, and design principles.
• Excellent communication, presentation, and interpersonal skills.
• Strong understanding of the B2B marketing landscape and Metas advertising tools.
• Ability to collaborate effectively with external agencies and crossfunctional teams.
• Strong problemsolving skills and ability to think strategically.
• Enthusiasm for a fastpaced environment.

SOFTWARE PROFICIENCIES

• Figma
• GenAI tools
• Adobe Creative Suite including Firefly
• After Effects
• Premiere
• Media Encoder

TOP 3 HARD SKILLS

1. Creative conceptual ability: the ability to ideate, develop, and refine advertising campaign ideas.
2. Mastery of art direction: the ability to design and develop visual concepts, including typography, color palette, and imagery, to support campaign messaging and branding.
3. Excellent communication, presentation, and interpersonal skills: the ability to collaborate effectively with external agencies and crossfunctional teams.

BENEFITS

• Comprehensive medical benefits
• Competitive pay
• 401(k) retirement plan
• ...and much more!

INSPYR Solutions provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, INSPYR Solutions complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.

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